The effect seems to depend on processing each face in light of the others. By aligning the faces at the eyes and presenting them quickly, it becomes much easier to compare them, so the differences between the faces are more extreme. If someone has a large jaw, it looks almost ogre-like. If they have an especially large forehead, then it looks particularly bulbous....
Prepare to be freaked out, again. You've seen "Pretty girls turn ugly" now try the celebrity version!
It won second place in the Best Illusion of the Year Contest, 2012!
It's a new scientific finding called the "Flashed Face Distortion Effect".
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