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Showing posts with label ❐Effective Campaigning. Show all posts
Showing posts with label ❐Effective Campaigning. Show all posts

Monday, August 13, 2012

adidas | Team GB Don't Stop Me Now

An effective campaigning for Team Great Britain - this time by Adidas to the sound of Queen's "Don't Stop Me Now"...









Olympic medallists Sir Chris Hoy, Jessica Ennis, Victoria Pendleton, Louis Smith and Pete Reed are joined by a number of other athletes from Team GB in their own version of Queen's 'Don't Stop Me Now' - celebrating the success of London 2012.




Thursday, August 2, 2012

Special Post: London 2012 Summer Olympic-Related ADS...

This post we dedicate to those great advertisement vids that have been viralling lately during the London 2012 Summer Olympics.  Big names such as Nike, P&G, Adidas are all getting in on the act and taking advantage of this special time... and our inner weaknesses.






Nike: Find Your Greatness.
Greatness isn't reserved for the chosen few in one special city, it can also be found in London, Ohio, and London, Norway, and East London, South Africa, and Little London, Jamaica, and Small London, Nigeria and the London Hotel and London Road and anywhere else someone is trying to find it.


Best Job | P&G London 2012 Olympic Games Film
Being a mom is the hardest job in the world. But it's also the best.

This Procter & Gamble commercial honors everything that all moms do to help their children succeed by showcasing the amazing moms behind Olympic athletes at the London 2012 Olympic Games. The hardest job in the world is truly the best job in the world. 








Adidas | David Beckham pops up at the #takethestage photobooth
The surprise of a lifetime was unveiled at Westfield Stratford City as adidas brought astonished shoppers face to face with global icon David Beckham.










Gillette Light It Up

On Friday, July 27, just as the world finished watching the Opening Ceremony of the London 2012 Olympic Games, Procter & Gamble and Gillette staged an unforgettable event to wish Team USA a great start to The Olympics. The event was a spectacle of light and water featuring 60-foot holograms of Team USA athletes Tyson Gay launching off the blocks and Ryan Lochte diving into historic Boston Harbor. Set to the music of M83 "Steve McQueen", the event officially launched Gillette's global 'Get Started' campaign.

Part science, part nature and part digital art, Gillette created a series of projected light displays on buildings throughout Boston culminating in a massive water show. The event used half a dozen projectors to display video images of Ryan Lochte and Tyson Gay in action on two massive screens of particulate water vapor sprayed above the surface of the water adjacent to Boston's Institute of Contemporary Art.

The best athletes in the world have gathered in London, at the lighting of the flame they are now and forever Olympians. 












KIDS 2012 | P&G LONDON 2012 OLYMPIC GAMES
To us, they're Olympians. But to their moms, they'll always be kids.

In this Procter & Gamble commercial, we see the world through the eyes of the moms of London 2012 Olympians.






Monday, July 16, 2012

KIDS 2012 | P&G LONDON 2012 OLYMPIC GAMES

S-weet!











To us, they're Olympians. But to their moms, they'll always be kids.

In this Procter & Gamble commercial, we see the world through the eyes of the moms of London 2012 Olympians.



 

 
 
 

Monday, June 25, 2012

Perhaps One of the Best Anti-smoking Ads Ever Created

We'll file this one under Effective Campaigning. lol











Perhaps one of the best anti-smoking ads ever created.







Thursday, June 21, 2012

A World with No Math

Great vid to add to our 'Effective Campaigning' files.  From SavetheChildrenUSA, these celeb comedians introduce you to a dark mathless world...






That's right. Say it ain't so, but this kind of world already exists for many children living in poor countries. Save the Children found that kids were puzzled by math even after several years of schooling. So we put our heads together and came up with a solution: Numeracy Boost. And you, of course.

Michael Boatman, Julie Bowen, Simon Helberg and John Oliver are all backing our Crowdrise campaign to launch the math program in Bangladesh and Malawi this year. Can we "count" you in, too? By boosting kids' math skills, we set them up for success in school and life.


Wednesday, June 13, 2012

ASPCA: HOVERCAT

A viraling public service announcement from ABC news and ASPCA.  The American Society for the Prevention of Cruelty to Animals (ASPCA) was the first humane society to be established in North America and is, today, one of the largest in the world.







Nightline's Dan Harris adopted an amazing cat who can hover. There are millions of other animals waiting to be adopted. Get one and make your own viral videos.




Thursday, June 7, 2012

"Camaritas" - Young & Rubicam Argentina - Coca-Cola

Effective Coca Cola advertising! 
Looking at the world through different eyes... uncovering happines to honesty around the world through street cameras.






Sol de Oro en El Sol 2012






Sunday, June 3, 2012

Midnight Switch - A Boyfriend's Worst Nightmare

Clever ad but it gave us the impression that mothers were well, scary, to put it mildly.  We're suprise these women even did this ad, lol.

Nevertheless, it was interesting and fun to watch!











Saturday, June 2, 2012

HOT POCKETS Limited Edition Infomercial ft. Toby Turner

Those darn, crazy infomercials, lol...  At one point, we weren't sure if Toby/Steve was getting hot for this chick or just hot for hotpockets....















Monday, May 28, 2012

WTF New Zealand

It doesn't get any easier than this for us filing this one under 'WTF', lol.   But seriously,  if New Zealand really does have one of the highest rate of suicide in the world, let's hope this campaign will change that!





Everyone deserves to be treated with respect - It's time we ask New Zealand WTF?! More than 30 of New Zealand's leading celebrities come together in this Rainbow Youth and Outline campaign. Share with your friends!






Thursday, May 24, 2012

Best of Both Worlds - 2012 TVC - Female version

Some people call it creepy, we just call it different....







Australian university makes a really creepy ad...











Thursday, May 17, 2012

A DRAMATIC SURPRISE ON A QUIET SQUARE

Now that's different! lol.  Leave it up to those Belgians!  10+
 for originality!!






To launch the high quality TV channel TNT in Belgium we placed a big red push button on an average Flemish square of an average Flemish town. A sign with the text "Push to add drama" invited people to use the button. And then we waited...






Monday, May 14, 2012

Canadian Paralympic Committee: Running (Unstoppable)

Paraplegic runner Alister McQueen stars in a Canadian Paralympic Committee (CPC) commercial called ‘Unstoppable’. Alister runs along the track through everything he overcame after losing one of his legs in a car accident. Although McQueen lost his leg at 9 months old due to a birth defect, the commercial’s story is a common one, losing a leg in a car wreck and needing an amputation. The entire commercial took one shot, watch ‘The Making Of’ to see how they made ‘Unstoppable’.




iPad Head Girl

There were many who were not sure what they were seeing when walking around in Bryant Park in New York. A woman walking around wearing headgear made out of 4 iPads shaped into a cube projecting video playback of each side of her head was a site to behold.  Many just sat there with their mouths open, until a guy finally approaches the girl and touches her ‘face’.
This viral launches the Cosmo For Guys magazine app.
iPad Head Girl walks around Bryant Park in New York City.






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