Samsung "The Safety Truck"

In Argentina, almost one person dies in a traffic accident PER HOUR! Those are some scary statistics. But thanks to Korean tech-giant, Samsung, and this 'Safety Truck', that could change. 

Almost 80% of fatalities happen on the roads involving cars overtaking on one-way roads, according to Samsung's estimates, and using straight-forward technology such as cameras, wireless video feeds and huge display screens, instead of blocking the view of drivers, drivers will now be able to see what’s going on ahead of the wheeled behemoth in front of them! 

 This initiative was created by Leo Burnett / Buenos Aires for Samsung's Argentinian corporate office to promote road safety.

Leo Burnett

Info source: rt

#PubLooShocker

This London's "Pub Loo Shocker" campaign by Leo Burnett was uploaded in 2013, but it is still drawing attention today and shocking everyone with almost 12M views. It was created for the Department for Transport’s THINK! campaign and takes place in a men’s bathroom in a pub. We won't give it away however, the prank might be fake but the men's reactions weren't...

Leo Burett